October 2, 2020, 10:00 AM – 1:30 PM

Online via Zoom

Reina Sofía School of Music

Presented by: Ana Hernández Sanchiz

 

The Reina Sofía School of Music organized a new edition of its launch day for the Entrepreneurship and Social Innovation Program. Aimed at young musicians and artists, it featured leading international professionals who are responding to some of the challenges and opportunities currently facing the sector, which has been greatly affected by the Covid-19 crisis.

This conference took place within the framework of the Entrepreneurship and Social Innovation Program, developed by the School since the 2016-2017 academic year, in collaboration with the Banco Sabadell Foundation and Edmond de Rothschild Foundations.

The conference could be followed in Spanish and English with simultaneous translation.

Programme

10:00 AM – Welcome

10:15 AM – Social media: more essential than ever

11:00 – Streaming platforms: the dissemination of classical music through the internet

11:30 – Break

12:00 – Creating value through music

  • Project presentation:
    • Palo Santo: Susana Rivero
    • Campanas de Esperanza: Alexis Morales
  • Guest speaker: Jennifer Stumm, professional violist, professor at MUK, director of Ilumina. View presentation on YouTube.
  • Dialogue with the public

12:40 – Music and sustainability

  • Project presentation:
    • Proyecto Dryad: Montse Egea
    • Sound of Recycling: Ana Ferraz, Joao Paiva and Pablo Tirado
  • Guest speaker: Federico Hernández, associate director of the Harrison Parrott agency. View presentation on YouTube.
  • Dialogue with the public

13:30 – End of the conference