"Entrepreneurship and Innovation in Classical Music" III Edition

18 October 2021, 16:00h – 19:00h

Live in the Sony Auditorium | Online via Zoom

Escuela Superior de Música Reina Sofía

Hosted by: Eva Sandoval


The Reina Sofía School of Music celebrates the III edition of the "Entrepreneurship and Innovation in Classical Music" conference, a hybrid live-online meeting with professionals from the Classical music world that will reflect on, among other issues, the different opportunities young musicians can explore and the necessary tools to attain them. The event will take place on Monday 18 October from 16:00h to 19:00h and will be live streamed from the Sony Auditorium.

This conference takes place within the Entrepreneurship and Innovation Programme, run by the School since 2016, in collaboration with the Fundación Banco Sabadell and the Edmond de Rothschild Foundations.

The conference will be available in Spanish and English via live translation.


16h00 - Welcome

  • Julia Sánchez, CEO of the Reina Sofía School of Music
  • Sonia Mulero, Director of Fundación Banco Sabadel
  • Carole Mbazomo, Art Programmes Director of the Edmond de Rothschild Foundations

16h15 - Music and technology: the future is now

  • Anna Milman, Reina Sofía School alumni, entrepreneur and New Skills 4 New Artists (NS4NA) course student
  • Ariadna Castellanos, pianist, entrepreneur and creator of Miiz, the first immersive soundtrack studio: VR and metaverses 

16h50 - Increasing music's outreach

  • Clara Marimón, Reina Sofía School student, part of the Sonidos de Compañía project
  • Fiona Cunningham, Director of Academy for Impact Through Music

17h25 - Recess

17h45 - Creativity and innovation in educational projects

  • Patricia Cordero and Alexandre dos Santos, Reina Sofía School students, part of the Escucha la Tierra project
  • Ana Hernández, entrepreneur, actress and music education specialist

18h20 - How to build a career in the music business

  • Miriam Silva and Joidy Blanco, Reina Sofía School students, part of the Devolviendo la Voz project
  • Enrique Subiela, founder of Duetto Management, entrepreneur

18h55 - Conclusions

19h00 - End of the conference